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Content Is Code - Matt Palmer, Conductor

AI Engineer · Jul 18, 2026 · Engineering Insights

Code is becoming the dominant medium for technical communication, replacing traditional content formats.

“increasingly code is becoming the way that we communicate”

Matt Palmer from Conductor argues that code is displacing blogs, videos, and static assets as the primary medium for technical communication, covering docs, changelogs, product tours, and marketing. He demonstrates this by building a full product tour using React and Remotion entirely in code. While practically useful for DevRel and engineering teams, the talk offers limited novel AI signal and is more of a tooling/workflow perspective than an industry-shaping announcement.

devrel technical-communication content-automation react remotion documentation

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