The Agentforce Keynote in 2 Minutes #DF26
Salesforce touts Agentforce ROI playbook and launches Agent Optimizer with now-free, unmetered observability.
“But my favorite part of observability is that it's now unmetered. That means it's free, y'all.”
At Dreamforce 2026, Salesforce pitched a three-step Agentforce ROI playbook (deploy, customize, optimize) and announced Agent Optimizer, an agent-led feature that automates fixing and tuning agents. Notably, agent observability is now unmetered and free, signaling Salesforce's push to lower barriers for enterprise agent adoption.