Kavak's Playbook for Rebuilding a Company Around AI
Kavak deploys 100,000-200,000 personalized AI agents per customer daily, replacing knowledge workers with tokens.
“I'm investing more today in tokens than in knowledge workers.”
Kavak's head of AI Ali Masa describes a full company rebuild around AI, including a 'Jedi Academy' program that trains everyone from CEO to mechanics to ship production agents in 6 weeks. The company now instantiates up to 200,000 customer-specific agents daily, each with its own virtual machine. This is a concrete case study of a non-US tech company treating AI agents as a direct substitute for human knowledge workers at scale.