Control Your AI Reputation with Palmata | Dreamforce 2026
Palmata launches AI reputation management tool tracking how LLMs describe brands
“Your brand is being described right now whether you're in the room or not.”
Palmata, demoed at Dreamforce 2026, monitors how AI systems describe brands in response to buyer queries, traces the sources feeding those descriptions, and recommends content changes — simulating impact before publishing. The product targets the emerging gap where traditional SEO metrics are blind: AI-generated answers that influence purchase decisions with no click or referral trail. This reflects a growing category of 'generative engine optimization' tooling as AI displaces search as a buying-decision surface.