The Agentic Commerce Stack — Ahnaf Prio, Best Buy
Best Buy reports 45% of AI agent sessions on major platforms involve shopping queries.
“right now about 45% of all agent sessions that happen within major providers like chat.gbt.com and Google Gemini are related to shopping”
Best Buy's senior engineering manager shared that nearly half of all AI agent sessions on major platforms like ChatGPT and Google Gemini are shopping-related, signaling massive consumer adoption of AI for retail. The talk outlined an 'Agentic Commerce' architecture progressing from human-in-the-loop assistance today toward fully autonomous shopping agents that can negotiate and transact with merchants. This is a concrete data point from a major retailer actively building infrastructure to intercept and serve AI-mediated shopping intent.