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How Condé Nast built multimodal video discovery with Amazon Bedrock

AWS Machine Learning Blog · Sep 29, 2026 · Engineering Insights

Condé Nast cut video discovery time from 250 minutes to under 2 minutes using multimodal AI search

Condé Nast and AWS built a multimodal video search system over 140,000+ videos using TwelveLabs Marengo embeddings on Amazon Bedrock, achieving a 125x reduction in content discovery time. The architecture decouples embedding ingestion from low-latency query serving, with OpenSearch handling vector retrieval and natural language converted to timestamp-precise results. This is a concrete enterprise case study showing multimodal AI delivering measurable operational ROI in media publishing.

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